CCF Tribute Issue2 2017 - page 18

PIL’sGolden Jubilee celebration raises fund for CCF
To make this occasion more meaningful, PIL took the
opportunity to give back to the community by encouraging
its guests to join the company in donating toCCF.
A total amount of $130,134.92 was raised at the PIL 50th
AnniversaryDinner Celebration.
Mr Y C Chang’s foresight, vision and guidance over the
years have enabled PIL to grow from a small company
with four coastal ships to become the largest privately
owned shipping company inSoutheastAsia. PIL is ranked
as the 14
th
largest container operator in theworld.
ContributedbyDerrickHuang, CorporateDivisionof
Pacific International Lines
The date 16 March 2017 holds much significance for
homegrown shipping company Pacific International Lines
(PIL), founded byMr YCChang fifty years ago.
PILcelebrated itsGolden Jubileeandplayedhost tomore
than 600 local and overseas guests. The company also
shared its achievements in the past five years and plans
in the pipeline.
BedokMall, CapitaLandHope Foundation raise $15,000 for CCF
To spread the warmth and love during the season of giving, Bedok Mall launched a Care Bear-themed campaign
duringChristmas 2016.
Called “ABeary Merry Christmas”, shoppers were encouraged to adopt a limited edition elephant plushy for $25.
Held from 7 to 25December 2016, proceeds collected during the campaignwere donated toCCF.
CCFwas chosen as the choice of charity as we recognised the extent of support CCF offers to its’ beneficiaries as
well as the importance of creating awareness of childhood cancer among the public.
Through this campaign, shoppers could own these plush toys and do good at the same time. “Wewanted to create
a special Christmas Tree, using a limited edition plush toy - Lotsa Heart Elephant - that was specially designed for
BedokMall,” saidMr StanTay, MarketingCommunicationsManager of BedokMall.
“We also roped inCapitaLandHopeFoundation, the philanthropic arm of CapitaLand tomatch the donations dollar-
for-dollar,” addedMr Tay. Together with the generosity of our shoppers, we raised a total of $15,000.
ContributedbyStanTay, Manager,
MarketingCommunications, BedokMall
COMMUNITYPARTNERSHIPS
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